People’s lack of awareness of the achievements of technology and its products in their daily lives is one of the reasons why people are less familiar with these types of products. But by exposing and promoting the use of these products, people’s attention to them can be increased and their role in the comfort and well-being of the society can be obtained more.

Cultivation for the entry of knowledge-based and technological products into household baskets is one of the most important concerns of knowledge-based companies, technology and innovation and technology ecosystem of the country. In this regard, as in the past 2 years, the campus technology park B2C product store (PTPSHOP) will be established at the Innotex 2023 innovation and technology exhibition, which will give the member companies and branches of the campus technology park the opportunity to sell their products directly to customers. Considering the social responsibility of Pardis Technology Park regarding the country’s knowledge-based and technological companies, this year it has been decided that a limited number of non-park member companies will also be present in this pavilion.

This store, with a suitable space for displaying products and selling them, aims to create a platform for selling B2C products. Last year, there were various products from the nano fields, games made in Iran for children and stress control applications, massagers and personalized jewelry, etc., which were well received for viewing and selling.

Last year, the companies present in the PTP SHOP section of the Innotex exhibition were able to sell more than 130 items with the number of visitors exceeding 2000 people. Iranian International Fan Bazaar Company is the host of the B2C technological products store of Pardis Technology Park (PTPSHOP) at Innotex 2023 exhibition.